Google Ads Campaigns

Google Ads management costs with VLAH Marketing range from $500-$5,000+ monthly depending on campaign complexity and ad spend, with most small businesses typically paying $500-$2,500/month for professional management.

The typical industry pricing models include flat monthly fees ($500-$10,000), percentage of ad spend (10-20%), or performance-based pricing, with businesses spending $1,000-$5,000 monthly on ads typically paying 15-20% in management fees.

VLAH’s approach focuses on lean, aggressive campaigns with transparent pricing – no hidden fees or contract traps!

VLAH’s Google Ads setup takes 5-7 days from audit to going live, while industry standards say professional account builds typically take 7 calendar days for full campaign structure, ad groups, keywords, and tracking setup.

Our streamlined process includes market audit, campaign build, tracking setup, and immediate optimization once live. Most agencies require 1-2 weeks for comprehensive setup, making our 5-7 day timeline perfect for businesses needing quick visibility.

Our team has a combined experience of managing over 800 Google Ads accounts for over 2 decades, and this is why we can guarantee the quick and top-flight setup, monitoring, optimization and results in the least amount of time.

VLAH includes laser-focused keyword strategy, custom landing pages (if needed), negative keywords, geographic targeting, daily/weekly monitoring, click fraud detection, conversion tracking, and transparent reporting.

Unlike agencies that charge separately for additional services, our packages include fraud protection, full account control, and no hidden fees as standard features.

Professional management typically covers keyword research, ad creation, bid management, A/B testing, and performance reporting, with advanced services including landing page optimization and remarketing.

At VLAH Marketing, we recommend Google Ads budgets based on your business size and growth stage:

Small Businesses (Solo to 10 employees): Start with $1,000-$5,000 monthly for meaningful results. Testing budgets below $1,000 often don’t generate enough data to optimize properly. We typically see our small business clients begin with $1,500-$3,000 to ensure competitive visibility in their local markets.

Medium Businesses (10-50 employees): Invest $5,000-$30,000 monthly to compete effectively in broader markets. Our medium-sized clients usually spend $7,000-$15,000 monthly, allowing for multi-campaign strategies with proper A/B testing and geographic expansion.

Large Businesses (50+ employees): Budget $25,000-$100,000+ monthly for comprehensive market coverage. Enterprise clients often start at $25,000 and scale to $100,000+ based on performance, with some reaching $1,000,000 monthly in competitive industries.

Industry-Specific Considerations: Legal practices average $5,637/month, roofing companies $5,219/month, while restaurants typically spend $679/month. High-value service businesses like contractors should budget $2,500-$10,000+ monthly, especially with our geographic targeting preventing wasted spend on irrelevant clicks.

Our lean, aggressive campaign approach ensures every dollar brings qualified leads or gets eliminated – no matter your budget size. We start optimization immediately after launch, so even conservative budgets perform efficiently from day one.

The average ROI for Google Ads is 8:1, meaning businesses earn $8 for every $1 spent, with some small businesses achieving 400% returns on ad spend when campaigns are properly optimized.

Of course, this varies significantly by industry:

• Retail & Ecommerce: $2 to $4 ROI for every $1 spent, as highly competitive keywords like “shoes online” drive up costs.
• Finance & Insurance: ~$3 return per $1 spent, thanks to high-value leads but pricey clicks.
• Healthcare: A healthy $2 ROI per $1 due to local targeting and niche services.
• B2B (Business-to-Business): $3-$4 ROI for every $1 spent, focusing on long-term lead generation.

VLAH’s approach of constant optimization and garbage traffic filtering is designed to maximize this ROI by ensuring qualified leads only.

Businesses with focused strategies typically see 3-5x ROI within 3-6 months, with local businesses often achieving higher returns due to less competition and better targeting precision.

While not mandatory, dedicated landing pages significantly improve conversion rates and lower costs per click through better Quality Scores.

VLAH offers custom landing page design with fast loading times, clear CTAs, mobile-first layouts, and built-in tracking as an optional service bundled with ad setup.

Running ads without optimized landing pages is like “shouting into the void” – you need focused pages that convert clicks into leads for maximum ROI.

VLAH provides transparent reports showing exactly what’s working, what’s not, and where money is going, with daily/weekly performance monitoring and conversion tracking.

Key metrics include click-through rates (average 4-6%), conversion rates (typically 2.85% across industries), cost per lead, and return on ad spend. You should see initial data within days, with meaningful performance trends emerging within 2-4 weeks of launch.

VLAH offers Basic (one campaign, keyword strategy, setup + launch, basic reporting), Advanced (multi-campaign strategy, A/B testing, fraud filtering, ongoing optimization), and Master (full-funnel strategy, custom dashboards, weekly reviews, landing page optimization, advanced targeting).

The key differences lie in campaign complexity, optimization frequency, and additional services like landing page design and advanced targeting features.

Yes, Google Ads allows complete budget control with daily spending limits, and VLAH ensures you maintain full account control with no hidden fees or contract traps.

You can adjust budgets anytime, pause campaigns, and monitor spending in real-time, with professional management helping optimize budget allocation across campaigns for maximum efficiency.

We also use scripts, rules and automations (AI-powered marketing) to ensure real-time, immediate and precise campaign monitoring and actions.

Google Ads provides immediate visibility with results often visible within hours of going live.

VLAH begins refining campaigns immediately after launch, with initial performance data available within days and optimization improvements typically showing within 1-2 weeks. Most businesses see meaningful lead generation within the first week, with full optimization benefits realized within 30-60 days.

Note: Reporting, attribution, delays and accuracy largely depend on Google’s own features. VLAH Marketing has a built-in stack that ensures maximum use of all advantages offered by these tools, enabling for the fastest and moist accurate results monitoring.

VLAH explicitly states “no contract traps” as a core service feature, allowing flexibility without long-term commitments. This addresses a major concern since many agencies require 6-12 month contracts.

We will include an estimate on the results timeline in our initial Google Ads Strategy proposition, which will give you the most accurate assessment of the time period to achieve your desired results.

We specialize in hard-to-break-into, high-stakes, competitive industries where precise targeting and aggressive optimization are essential for success. Our expertise covers:

• Legal Services – Personal injury, criminal defense, family law

• Healthcare & Medical – Specialists, dental practices, addiction treatment

• Financial Services – Investment banking, business loans, insurance

• Education – Online degrees, professional certifications

• Insurance – Auto, business, life insurance

• Home Services – Roofing, HVAC, contractors

Specialized Capabilities: We handle industries with strict compliance requirements (HIPAA for healthcare, Bar regulations for legal), geographic restrictions, and high-scrutiny advertising policies. Our transparent reporting and daily monitoring ensure these high-investment campaigns deliver qualified leads, not just expensive clicks.

Yes!

We teach our clients to eventually manage campaigns themselves or provide full handoff documentation.

We are transparent about your accounts, their performance, challenges, strategies, reporting, setup, and all questions you have.

Everything we build for you is built for you precisely – you will have access to everything from day 1!

VLAH includes click fraud detection and blocking as a standard feature across all plans, addressing a significant concern for businesses worried about wasted spend on invalid clicks.

We are aware that no other agency offers this as a standard service (you have to pay extra for it), but for us it is a matter of best business practice, and essential to fulfilling our promises to our clients.

VLAH’s certified Google Ads experts have built proprietary tools and include best practices which are often quickly changing, to make sure we are always on top of the industry negative trends.